SEO for Plumbers can help you get more Leads and Rank Higher in Search Engines

Thatware LLP
3 min readNov 4, 2022

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SEO for Plumbers (search engine optimization) services is the process of editing and creating website content and code on your plumbing company’s website so that each of your web pages ranks on page one of search engines such as Google, Bing, and Yahoo.

SEO for Plumbers
  • Site Code and Structure: Your website must be coded so that search engines can easily find, crawl, and rank each web page on your website. Your website should also be quick, secure, and mobile-friendly.
  • Onsite Content: Your plumbing company’s SEO strategy will require you to create page after page of unique, remarkable, and optimized content (also known as content marketing).
  • Offsite Factors & Reviews: To create a winning plumbing SEO strategy, you must earn high-quality backlinks from other relevant and authoritative plumbing websites and generate five-star reviews on Google My Business and other places on the web.

COMPLETE A DIGITAL COMPETITIVE ANALYSIS

  • You’ll know exactly how you compare to your service’s top three plumbing competitors.
  • You’ll get personalized plumbing SEO recommendations on how to boost keyword rankings, increase website traffic, and fill the top of your sales funnel with high-quality, serviceable leads.
  • You’ll get a baseline that compares the performance of your website’s code and structure, onsite content, search engine visibility, and offsite business citations to your competitors to create an actionable, sales-driven plumber SEO strategy.

IMPROVE WEBSITE CODE AND WEB PAGE CONTENT

  • We’ll install advanced Google Analytics and custom call tracking on your website to track the source of new customer leads and make data-driven marketing recommendations for your plumbing business.
  • We will create a plumbing website that is fast, secure (optional but recommended), and mobile-friendly.
  • We’ll audit and modify your website’s code and structure to adhere to leading plumber SEO best practices.
  • We will edit and optimize your website’s existing web pages for maximum keyword rankings and search visibility.
  • We will perform conversion rate optimization (CRO) on all website elements (such as contact forms, buttons, and navigational links) to ensure your customers have the best possible experience.

GENERATE NEW WEBSITE CONTENT AND IMAGES

  • Your website will be updated multiple times per month with new, locally targeted website content, which improves your local search rankings and provides a consistent user experience.
  • Your plumbing SEO analyst will collaborate with in-house copywriters, digital designers, and other teams to develop SEO-friendly website assets such as infographics, blog posts, custom images, and more.
  • Your website and all content will be voice search and smart home assistants such as the Amazon Echo and Google Home optimized.

CREATE LOCAL BUSINESS CITIES (LOCAL SEO)

  • Locate and audit existing business citations on websites such as Google My Business, Yelp, Facebook, Angie’s List, and others, as well as industry-specific directories.
  • Optimize your plumbing company’s Google My Business page by including regular check-ins at your business address or service area, phone number, maps listing, business hours, questions and answers, reviews, and other information.
  • Optimize your company’s Facebook page for best practices in local SEO for plumbers.
  • Find existing business citations, discover new opportunities to create more business citations, manage verified citations, and monitor local directories and backlink opportunities to help your plumbing company’s SEO campaign build topical authority.

Not all SEO for plumbers in the market deliver on their leads, traffic, or sales promises. Some SEO firms also employ Black Hat SEO techniques to achieve quick results. However, such behavioral strategies can harm your SEO, standards, and, ultimately, your plumbing business. ThatWare provides turnkey SEO services to HVAC contractors and HVAC SEO services to maximize all of the features. Many of our plumbing companies have seen incredible growth in web capacity, leads, and sales.

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Thatware LLP
Thatware LLP

Written by Thatware LLP

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We are living in an era where everything is turning digital. With that being said, marketing is going online and professional. Web: https://thatware.co/

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